Essential Outfit Choices for Your Branding Photoshoot in Brisbane and Sunshine Coast

Leah
Apr 23
2 min read

What to Wear for a Branding Photoshoot – A Guide for Brisbane and Sunshine Coast Entrepreneurs. Whether you're booking your first personal branding photoshoot or updating your current imagery, knowing what to wear can make or break your session. As a Sunshine Coast-based branding photographer & Videographer, I’ve styled shoots for entrepreneurs, creatives, and professionals—and here’s what works best.

1. Dress Like the CEO of Your Brand

What would your dream client expect to see? Whether your vibe is corporate, creative, or somewhere in between, wear outfits that reflect how you want to be perceived—confident, approachable, stylish, professional, or bold.

Pro Tip: Plan at least 2–3 outfit changes to give your final gallery range and versatility.

2. Stick to Your Brand Colours

Subtle nods to your brand palette help your photos feel cohesive across your website, socials, and marketing.

Do:

Neutrals with pops of brand colour (e.g. a blazer, jewellery, or a lip shade).
Earth tones and pastels for a soft, modern feel.

Don’t:

Distracting patterns or logos.
Neons or overly trendy cuts—your photos should last at least a year!

3. Flatter Your Shape & Highlight Your Confidence

Wear what makes you feel empowered. The best branding photos aren’t about being perfect—they’re about being authentically you.

Quick wins:

Tailored fits always win.
Avoid anything too baggy or too tight.
Bring a steamer or ironed clothes for wrinkle-free photos.

Simple styling to draw attention to your face

4. Accessorise Smart

Accessories can elevate a simple outfit and add personality—think statement earrings, a favourite notebook, or a branded coffee cup. Props are perfect for personal brands!

5. Plan Head to Toe

You might be photographed sitting, walking, or working—so don’t forget shoes! Heels, boots, or clean sneakers can change the tone of a whole shot.

Final Tip: Test It Out

Snap a few mirror selfies or quick iPhone pics before shoot day. If you feel confident looking at them, you're on the right track.

Want a personalised outfit guide for your next shoot?

Let’s plan it together! Contact